Lead Generation is crucial for any sort of monetization when it comes to blogs or service businesses. WordPress is the most popular platform being utilized by bloggers and small businesses. There are hidden tools and tricks that you can use to do lead generation in WordPress whether it is building an email list or collecting other information. This presentation focuses on how you can use different elements and functions within WordPress to super-charge lead generation on your site.
WordCamp Columbus, July 14-15, 2014 at the Ohio State University Union in Columbus, Ohio
