Blog Archives

Many of the themes being created today won’t stand the test of time. How many themes, beyond WordPress defaults Twenty Ten and Twenty Eleven, will still be useful in five years? Points of discussion will include shortcodes, embedded plugins, and … Continue reading Every Theme Sucks, and Nobody Cares →

In 2009 Ohio Hi-Point Career Center launched the “Hi-Point Journeys” campaign on a WordPress blog long before content marketing was a buzzword. Today, the campaign, based on building content from students, continues and has inspired other school districts to launch … Continue reading Content Marketing in Education: A Case Study →

Use this session to learn the essential information that should be on every website (or blog). Remove the unnecessary clutter to give your website a more focused approach. Learn to design an effective website by seeing live website critiques. This session … Continue reading Stand Out On the Web: Essentials for a Great Site →

There are tons of ways to integrate social media and digital marketing into WordPress. Knowing how to add Facebook into your site, how to use a twitter conversation in a blog post, and why Pinterest matters is important for your … Continue reading Developing Digital Marketing with WordPress →